Bishop’s Itchington stars in a national lifestyle campaign

06 November 2019

Bovis Homes photoshoot
Bovis Homes photoshoot 
A show home in the Warwickshire village of Bishop’s Itchington has been acting as the venue for a national housebuilder’s brand-new lifestyle campaign this autumn.

The Bovis Homes’ development, Furrowfields, played host to a camera crew from Jask Creative and a team of seven professional models last week after the housebuilder selected the village as the perfect location for a major photoshoot.

The two-day shoot, in a show home styled by Edward Thomas Interiors, captured images which showcased the versatility of the housebuilder’s new collection of homes, demonstrating how these properties are the perfect fit for modern family life.

Paul Bennison, marketing manager in Bovis Homes’ West Midlands region, said: “It is great to see this fantastic Warwickshire village featuring as part of a nationwide lifestyle campaign.

“With great commuter links to London and Birmingham, combined with a lovely countryside feel, the Furrowfields development is a wonderful place to live so it’s fantastic to highlight the benefits of the homes here to more people.

“These are some of the first homes from our brand-new collection and they look stunning inside and out – the perfect venue to showcase what Bovis Homes has to offer.

“Preparations for the shoot began more than six months ago to allow time for planning, researching and finding the ideal location for the shoot, booking models and buying props and clothing!

“The team of models, ranging from age six to 60, worked 16 hours and the camera crew 24 hours over the two-day period, capturing just under 40 scenarios. So it is wonderful to see everyone’s hard work come to fruition”. 

Bovis Homes photoshoot at the Furrowfields development
Bovis Homes photoshoot at the Furrowfields development 
The new Bovis Homes’ collection features properties focusing on well-proportioned exteriors and a real sense of light and flow on the inside. The homes in the collection are named after different types of trees.

Homebuyers can currently choose from 2, 3, 4 and 5-bedroom houses and for those wishing to buy and move into their new home before Christmas, there are some great offers available. Customers can select from two exciting festive packages which are both worth over £10,000.

The Easy Christmas Move package includes 100% part exchange, full packing and unpacking removals service, and a flooring, lights and blinds package. The Ready for Christmas package includes up to £5,000 towards stamp duty, plus a flooring, lights and blinds package. To find out more about these fantastic offers, visit the Bovis Homes website.